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Craig's purpose is rooted in a deep passion for football and a commitment to help athletes thrive. As the driving force behind 2 Live Culture, he embraces a holistic approach to athlete development that goes beyond physical training. He understands that athletic success is not just about physical prowess, but also about mental well-being, personal growth, and community.
Craig is dedicated to providing athletes with the tools and resources they need to succeed, both on and off the field. This includes connecting them with top trainers, offering unique living experiences, and providing opportunities for networking and brand building. His goal is to create an environment that fosters personal and professional growth and helps athletes elevate their game to the next level.
Craig's purpose is not just to shape great athletes, but to shape great individuals. He believes in the power of sport to change lives and is committed to using his platform to uplift and inspire. He values the relationships he builds with each athlete and is driven by a desire to see them succeed. His approach to athlete development is not just about producing champions on the field, but champions in life.
Craig is the trusted confidant for receivers, tight ends, and running backs who are committed to refining their craft during the offseason. His expertise and guidance ensure athletes are not only match-ready, but primed for exceptional performances when Camp rolls around.
Craig's influence extends beyond just personal guidance – he serves as a vital link, connecting athletes with an elite network of trainers in skills development. He boasts strong alliances with industry leaders such as James "Route God" Everett, Delfonte Diamond, Receiver Factory, and the renowned team at Throw It Deep. These relationships allow Craig to offer athletes access to a diverse range of expertise that can help them develop and refine their skills in the off-season.
This all-encompassing approach to athlete development perfectly embodies the 2 Live Culture ethos - to encourage, uplift, and elevate together. His unwavering devotion to the game and to each athlete's individual success ensures they continue to shine, both on and off the field.
At the helm of 2 Live Culture, Christopher Miles serves not just as its President, but as a beacon of the organization's guiding principles. His devotion to football intertwines with a deep-seated belief in its transformative power to impact lives beyond the gridiron. 2 Live Culture, under Christopher's leadership, is more than a football-focused community—it's a family, underpinned by love, respect, and the shared pursuit of collective elevation.
Parallel to his role at 2 Live Culture, Christopher's professional journey intertwines with Leigh Steinberg Sports & Entertainment. There, he harnesses his industry acumen to propel the organization and infuse his expertise into the heart of 2 Live Culture. Simultaneously, he continues to amplify his knowledge base with a graduate degree in Sport Management at the University of San Francisco, signaling his commitment to lifelong learning and growth.
2 Live Culture thrives under Christopher's guidance, infused with faith, gratitude, and an unwavering drive to uplift those within its fold. He embodies the belief that rising together, in unity and purpose, allows each individual to tap into their full potential. At the nucleus of this ethos is a deep appreciation for relationships, extending the organization's impact beyond the game to generate opportunities that foster personal and professional growth.
As you embark on the journey with Christopher and the 2 Live Culture family, you're not just joining a team, but participating in a movement. A movement that honors divine gifts, champions personal development, and elevates lives on and off the field. With God at the forefront, 2 Live Culture relentlessly pursues its mission—creating a space where passion meets purpose, love for the game meets commitment to service, and individuals can truly experience the transformative power of this vibrant community.
Lisa Reda, Executive Assistant at 2 Live Culture, is the backbone of our team. With a lifelong passion for sports, she expertly combines top-notch organizational skills with a focus on athlete well-being. From managing Craig LeBlanc's rigorous schedule to bridging communication between trainers, athletes, and parents, Lisa is central to our success. Her versatile background, including roles as a legal assistant and mentor, equips her to nurture talent and foster an atmosphere where athletes excel. Lisa is not just a part of our success; she's a key reason for it. We're profoundly thankful for her dedication to our values and mission.
2 Live Culture
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